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Knowledge Center/Guests & Interviews

Podcast Guest Preparation

How Do You Prepare a Guest for a Podcast Interview?

Guests perform better when they know what to expect without feeling like they have to memorize an interview.

Short answer

Prepare a podcast guest by sending the show purpose, audience, recording date and location, expected duration, broad discussion topics, arrival or remote-login instructions, wardrobe guidance for video, and any release or promotional requirements. Avoid sending a rigid script unless the format truly requires one.

Reduce uncertainty before the guest arrives.
Share topics, not necessarily every exact question.
Video guests need wardrobe and framing guidance.
Confirm timing and logistics at least once before recording day.

What to send before the interview

Show name and one-sentence purpose.

Who the audience is.

Recording date, time, location, and expected duration.

Broad topics or themes.

Studio arrival or remote technical instructions.

Video wardrobe guidance.

Any release, consent, or promotional expectations.

Why over-scripting can hurt the conversation

If a guest memorizes polished answers, the episode can sound rehearsed. Broad themes let the guest prepare useful examples while preserving genuine reactions and follow-up questions.

For video interviews

Ask guests to avoid clothing that conflicts with the set, creates distracting patterns, or causes microphone-placement problems. If brand colors or a formal dress level matter, say so before the recording day.

For remote guests

Add a technical checklist covering microphone, headphones, quiet room, browser or software requirements, internet connection, power, camera framing, and a short pre-call sound check.

What the host should prepare too

Research the guest, define the opening, choose the essential questions, identify possible follow-ups, know what cannot be discussed, and plan a concise closing CTA.

Frequently Asked Questions

Should I send podcast questions to the guest in advance?

You can, especially for technical or sensitive topics. Many hosts prefer to send themes rather than every exact question so the conversation stays natural.

How early should I send guest instructions?

Send them early enough for travel, wardrobe, or technical issues to be solved. A reminder shortly before recording is also useful.

Do podcast guests need to sign a release?

That depends on the production, rights, and jurisdiction. Professional shows often use a guest release or written consent process.

What should a guest bring to the studio?

Usually little beyond anything the studio specifically requests. If they need talking points, products, documents, or brand assets, confirm that beforehand.

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